t Redefine Consulting, our Lean Business management consultants have extensive experience in sectors such as:
- Information and Communications Technology,
- Life Sciences.
Based in Dublin, Redefine Consulting Ltd. are Management Consultants specialising in Lean Six Sigma and Business Performance Management. We are passionate about delivering a bespoke business strategy that ensures your business remains competitive, profitable and sustainable on a long-term basis. Our consultants are skilled in developing strategy, driving change, coaching high-performance teams, and introducing a Lean culture. Redefine consultants adapt our services to your business needs.
Our founder, John McDonald, established Redefine in 2012, and the company has grown with the addition of highly skilled associates.
John McDonald, MD & Consultant
John founded Redefine following a successful career in Financial Services that spanned more than 25 years. With a strong programme management background, he is passionate about improving competitiveness, implementing change, and developing a continuous improvement culture.
He held various roles in operational and programme management, delivering millions of euro in project benefits in Ireland and Europe.
As a result, he has the experience and ability to manage large multi-disciplinary projects and to navigate complex challenges.
A Business Studies graduate and Lean Six Sigma Master Consultant, John applies his strong Lean skills to reduce company expenditure and increase revenue. He also holds a Certificate in Training from the Irish Institute of Training and Development.
John specialises in Lean for Services and Life Sciences sectors, serving SME and corporate clients. Furthermore, he facilitates Lean Business Projects for Local Enterprise Office, Enterprise Ireland and IDA clients nationwide. His focus is on implementing a significant change to transform business challenges into practical and innovative programme solutions.
At Redefine, John also provides coaching for Black Belt, Green Belt and Yellow Belt Lean Six sigma students via our eLearning platform and on-site classroom training for corporate clients.
M: + 353 (0)86 811 1389
Deirdre Smith, Consultant
Deirdre is a Chartered Director of the Institute of Directors and an Engineering (Electronics) graduate of Trinity College Dublin.
She acts as an advisor to start-up companies and SMEs through Enterprise Ireland (EI), IDA and Local Enterprise Offices. Client projects typically involve auditing gaps in capabilities & resources, developing growth strategies, coaching leadership teams, fostering cultural change, and promoting innovation.
As a qualified Green Belt and Lean Consultant, Deirdre also works to improve the processes, performance and productivity of scaling companies using Lean Thinking and Tools.
Deirdre currently sits on the board of BRE Global Ireland (a building science centre), Globalization Partners International Ireland (a global expansion/employment platform), the Governance Board of the Clinical Research Facility (CRF) at St. James’s Hospital, Dublin. She was previously a board member of the National Standards Authority of Ireland (NSAI) and is on several Advisory Boards and Committees.
A great advocate of female entrepreneurship and women in STEM, Deirdre is a passionate supporter of Going for Growth, an EI & EU supported initiative to help women entrepreneurs grow their businesses.
M: + 353 (0) 86 852 1336
Mary Coffey, Consultant
Mary’s focus is on working with management and their teams in business development and strategy to assist them in identifying and exploiting market opportunities.
Her emphasis is on increasing margins and improving operational performance.
She has wide-ranging knowledge and business acumen gained from roles including Operations and Supply Chain Management with a start-up multinational software corporation, Management Consulting with a global IT consulting firm, and Customer Service and Logistics Management in the software manufacturing sector. Her SME experience results from managing her own successful retail business.
She is a highly skilled Management Consultant with extensive and varied senior management experience in the services sector.
A Business Studies graduate, Mary also holds an MBA. Also, she is a certified Lean Six Sigma Green Belt, holds Certificates in Production and Inventory Management and ‘Train the Trainer’.
M: +353 (0)86 231 8786